I’m very excited to introduce a teaser of my collaboration with the #8 brand in the world – Jägermeister! This custom piece was created for the New Orleans audience and incorporates the mystery, beauty and unique character of the city and the drink.

New Orleans and Jäger actually have a strong shared history, as it was the first city to introduce the North American audience to the potent German elixir.  Stories of forbidden ingredients and voodoo-like characteristics upon drinking started a craze for the herbal liqueur that is still on the rise today.

Jägermeister and Shinn Studio

Some people might know Jägermeister as the drink pulled out when a party is in need of some ‘spicing up’… but our concept with this poster was a nod to the history, mystery and complexity of the drink and the brand.